Elite Basketball

 Mark Company Ltd. With Partners: Elite Academy (USA), Melaleuca Wellness Co., Ada’s Kids AI Learning Submitted to: Saudi Arabian Ministry of Sports Program Leads: Performance Owner/Director: Coach Reggie Wilcox Director of Education: Robert Lamont

Mias Coetzer CEO of Master-Mark

🏛️ Executive Summary

The Saudi Elite Basketball Pathway is a strategic partnership between

Masters Mark. LLC,(Arabic Name ) Alalama Alraisiya Company ,CR National Number 7050045025

Master Mark Company, Elite Academy, Melaleuca, and Ada’s Kids, designed to elevate youth sports performance in Saudi Arabia through basketball, technology, and wellness.

This proposal initiates a 2-year pilot program to launch operations and identify outcomes, with a 10-year contract to fully implement and sustain the Kingdom’s first structured basketball and education ecosystem.

This initiative directly supports Vision 2030 by nurturing global-ready youth, fostering health and education, and positioning Saudi athletes for worldwide competition and leadership.

🎯 Objectives

• Establish Saudi Arabia’s first integrated basketball + education + wellness talent pipeline.
• Empower Saudi youth with the ability to earn NCAA scholarships and pro contracts abroad.
• Cultivate national pride, economic development, and global recognition through sport.

🛠️ Program Framework

🗓️ Phase Breakdown

🌍 Legacy & Impact

• National Recognition: Saudi athletes on international platforms.
• Academic Growth: Youth receive global-standard education support.
• Health Culture: Families engage in wellness via Melaleuca’s lifestyle programs.
• Global Partnerships: Ongoing exchange with U.S. institutions and pro networks.

🔗 Call to Action

With Masters Mark as the national liaison, we seek Ministry endorsement to activate this generational movement—one that unites court, classroom, and community for decades to come.

Let’s build a legacy through sport. Let’s shape future leaders with vision. Let’s start with this first step.

https://master-mark.com/en

https://eliteacademyducks.com/

https://adaskids.ai/

https://www.melaleuca.com/

https://www.mos.gov.sa/

Bio of Reggie Wilcox

I realized at an early age that basketball was more than just a game, it was a tool that could open doors and change my life. I began to see those doors open in the 8th grade, when I was just 13 years old. I was blessed with the opportunity to earn a scholarship to attend McGill-Toolen Catholic High School in Mobile, AL, one of the top private schools on the Gulf Coast.

At McGill-Toolen, I was a four-year varsity starter and helped lead my team to two Alabama State Basketball appearances. I originally gave a verbal commitment to the University of Miami, but ultimately signed with Atlanta Metropolitan Junior College, where I had the chance to be part of a historic team. During my time there, we averaged over 104 points per game, became nationally ranked, and earned the prestigious Naismith Junior College Award. I also set the school records for steals and assists and earned my degree in Physical Education.

From there, I signed a Division 1 scholarship with San Jose State University in the WAC Conference. After my college playing career, I returned home to the Gulf Coast, completed my education, and earned my Bachelor’s Degree in Education from Southern University of New Orleans. I later joined the coaching staff as an assistant men’s basketball coach.

With over a decade of experience coaching at both the high school and collegiate levels, I’ve dedicated my life to developing young athletes. As the CEO of Elite Academy Sports and founder of the Elite Academy Ducks (EAD) Basketball Program, I’ve built and coached teams that have won multiple age divisions in some of the top AAU tournaments across the country. My passion is not just about winning — it’s about creating a platform for young players to grow, compete, and reach their full potential.

Elite Academy Sports has been one of the top sports organizations in the country for over a decade. We’ve had the privilege of coaching and training some of the top Division One athletes and NBA players. Our foundation is built on development — starting with kids as young as 5 years old, all the way through age 18. Our goal is to develop well-rounded young athletes, both on and off the court, and prepare them to play at the collegiate level and beyond.

 Reggie Wilcox

President/Founder

Elite Academy Sports

 Official Home of EAD

Elite Academy Duck